![]() ![]() Biometric security is one obvious application, but industry experts say the real payoff will probably be in visual effects for games and /or movies. What exactly Apple plans to do with its new expertise in facial recognition and motion technology is not clear. ![]() The iPhone maker also holds a range of patents in related fields. Of interest, the Faceshift’s new tech was used to create the human-like movements of faces of some characters in the new “Star Wars” film.īy adding Faceshift, Apple continues to grow its portfolio of facial recognition technology firms, including Swedish firm Polar Rose in 2010 and Israeli company PrimeSense, who were collaborators on the Kinect hardware and software for the Microsoft Xbox, in 2013. Using 3D sensors and a camera, Faceshift’s new method eliminated traditional motion capture rigging (the stick-on reference markers often worn by actors). Apparently, TechCrunch and others did some sleuthing to confirm that several ex-Faceshift employees ended up at Apple and now work out of the company’s European offices, and that was enough to convince Apple to spill the beans.įaceshift had been developing facial recognition software that was used in advanced motion capture technology capable of real-time, low-cost processing. By adding Faceshift, Apple continues to grow its portfolio of facial recognition technology firms, including Swedish firm Polar Rose in 2010 and Israeli company PrimeSense, who were collaborators on the Kinect hardware and software for the Microsoft Xbox, in 2013. ![]()
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